Q-GO

International GTM strategy and service that delivered valuation and revenue. Big brand deals got company on radar for a future exit.

Q-go was a sixty person Natural Language Processing technology company based in Amsterdam. The company had raised 12+m euro including Prime Ventures and Newion. Doing 5m ARR and established a dominant position in Europe with KLM, Air France, Lufthansa, similar finserv clients. But no similar clients in the US. Within 5 months we did a full growth marketing and sales campaign, closing United Airlines and Bank of America for six-figure ARR.

 
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Goal

Grow the US business by acquiring like-clients in US. Financial services, travel, and entertainment.

APPROACH: Market Development & Enterprise Campaign

  • 500 accounts in travel industry, utilizing physical and digital marketing tactics (3 months)

  • Expanded into two other verticals, and added monthly thought leadership webinars (2 months)

  • Closed two US flagship clients with a big brand names by month 6. Build the growth engine for US around this success (7 months)

OUTCOMES

Company valuation grew significantly.